FairFate is a level 99 Robotic Supreme Overlord Wizard with an extremely high perception stat. It uses this to assess your situation and give you data for your onward journey.

YOUR ANALYTICS DASHBOARD

Your dashboard is the central hub for all your data, presented through a series of interactive components:

• Metric Cards: Give you a quick, at-a-glance look at your most important numbers, like total revenue and order count, along with trend indicators.
• Revenue Chart: A time-series chart that lets you visualize your financial performance over different periods, with options to export data.
• Top Games Table: Instantly see which of your Games are performing the best, based on revenue, sales, and conversion rates.
• Conversion Funnel: Understand your customers’ journey, from visiting your store to making a purchase, and see where they might be dropping off.
• Traffic Sources: Find out where your customers are coming from, whether it’s social media, a direct link, or a search engine.

KEY ANALYTICS AREAS

Detailed tracking across several areas of your business:

• Financial Performance: Track your financial health with Revenue Analytics, including breakdowns over time, and Order Analytics which provide insights into individual transactions.
• Game Performance: Specific sales metrics for each of your Games, helping you to understand what your audience loves.
• Understanding Your Audience: Our system helps you learn more about your customers. With Customer Journey tracking and session-based analysis, you can see how users interact with your store. We also automatically handle Customer Segmentation, grouping your audience into value-based categories like VIP, regular, and new. Attribution Analytics also tracks UTMs and referrers to show you which of your marketing efforts are paying off.

EXTRAS

• Real-Time Activity Feed: See a live feed of recent purchases, game views, and customer actions as they happen.
• Date Range Filtering: Easily filter all your analytics to view data for specific periods using the DateRangePicker component.
• Data Export: Export your data in CSV and JSON formats for your own records or for use in other tools.